Bemis appoints ingredient brand veteran as direc - sportstextiles: Lea SportsTextiles

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Bemis appoints ingredient brand veteran as director of marketing

14/12/2011
Specialist thermoplastic adhesive and seam tape manufacturer Bemis Associates has appointed Tom Mendl as director of marketing for apparel and footwear. He joins the company with more than 20 years' experience of the outdoor and sports sector, most recently as the director of sales and marketing for Vibram China.

Prior to Vibram, Mr Mendl worked for Polartec and PrimaLoft. Additionally he served on the board of the Outdoor Industry Association for six years, two as vice-chairman.

"Tom played an important role in the development of a number of key ingredient brands in the outdoor industry," said Bill Ellerkamp, vice president of sales and marketing at Bemis on making the announcement. "His knowledge of apparel and footwear markets in North America, Europe and Asia-Pacific will be a real asset. We look forward to Tom's leadership in helping to further build the Bemis brand and product line within the category and beyond."



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