Outdoor can be a sustainability model
18/01/2012
One concrete idea that Mr Mueller will put forward at the conference is that apparel brands should move away from single-use packaging material and instead bulk pack their garments in a "multi-use volume adaptable master pouch that can be re-used up and down the supply chain".
An initiative that makes him optimistic about the fugure is the Eco-Index project. He recently told the conference organisers, Pira International, that the index has morphed into "the core of the Sustainable Apparel Coalition (SAC) tool".
SAC, whose founder members include a number of companies in the sports and outdoor supply chain (adidas, Patagonia, WL Gore, Teijin Fibres, ASICS, New Balance, Puma, Columbia Sportswear, Pentland Brands, VF Corporation, HanesBrands, Lenzing, DuPont, Nike and Mountain Equipment Co-op), seeks to build a common approach for measuring and evaluating apparel and footwear sustainability, highlighting priorities for action and opportunities for technological innovation.
Measuring and evaluating means a scoring system that is credible and transparent and it is this function that Mr Mueller says the Eco-Index is fulfilling.
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