Salomon to open flagship US store
03/02/2012
It will carry Salomon apparel, footwear and other softgoods items. While Salomon hardgoods will not be available for sale at the City Creek location, customers looking for items such as skis and poles will be referred to authorised Salomon dealers around the state of Utah. The company said this would allow shoppers at the store to have the service of its boot fitters and be custom fit for footwear for alpine, Nordic and snowboarding.
“Opening our first Salomon flagship store in the US is a key step forward in offering our consumers a more rounded brand experience,” said Tim Wakaruk, director of retail operations for Amer Sports on making the announcement.
In coming weeks Salomon will announce the date of an opening celebration for the Salt Lake City store. The event will be open to the public and will include a tour, special gifts and drawings and athlete appearances.
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