American Apparel opens new store in Manchester - sportstextiles: Lea SportsTextiles

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American Apparel opens new store in Manchester

10/02/2012
T-shirt and other basic clothing brand American Apparel has opened a new shop-in-shop location in Selfridges at Manchester's Exchange Square. This is the fifth in-store collaboration the company has done with Selfridges and brings American Apparel's total store base in the UK to 19.

"Exchange Square is one of the major shopping areas in the United Kingdom. Its typical customer is interested in fashionable high-end garments, which fits well with our approach to fashionable basics. We're excited to have a new presence there," said Marsha Brady, a creative director for American Apparel.

She said the company would explore the possibility of opening further stores in the UK.

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