Nike launches flagship Budapest store
Nike recently invited
Hungarian athletes to set personal running goals and celebrate the opening of
the new Nike store in the heart of Budapest.
Sportspeople including world
champion swimmer Ágnes Kovács, pentathlete Leila Gyenesei and fitness leader Réka
Rubint attended the VIP event.
The company presented its
latest running innovations at the opening, including Nike FlyKnit and NikeLunarglide+4.
"Nike is committed to
providing the best products, services and experiences to consumers around the
world. This new premium store in Budapest is a great example of bringing that
commitment to life," said Nike central Europe sales director, Kai Bordel.
The new store is the result
of a partnership with Trimera Group, which has retail operations in the US,
Canada, Europe and the Middle East.
Amit Tal, president of
Trimera Group, commented: "Trimera Group is excited to partner with the
leading sports brand in footwear and apparel and to bring the Nike brand to
Hungary and Central European consumers.
"We look forward to growing
this relationship and expanding Nike's retail footprint."