Dickies chooses Cordura for workwear range
14/09/2012
“As the market continuously evolves and the specific needs of the wearers change, we have worked in conjunction with fabric producers to develop innovative fabrics such as Cordura Denim and Cordura NYCO fabrics, which provide a wide range of benefits for both garment manufacturers and wearers,” explained Tim Anson, European Cordura brand workwear manager.
The fabric is used in a range of industry sectors, from leisure to the military, and is known for its resistance to abrasions, tears and scuffs.
Maurice Morton, sales and marketing director at Dickies, said: ”Utilising the best of modern and traditional construction techniques, the Dickies range is made to last while numerous design features ensure the garments are practical and affords exceptional comfort. Consumers like to see that we are using branded fabrics for durability and that we are being innovative and are constantly evolving with the technologies that are out there.“