New QR search tool at Performance Days November
16/10/2012
For the first time, each fabric on display will have its own quick response (QR) code. When these are scanned into a mobile phone reader, the buyer will capture all the relevant information about the product in just a fraction of a second, including details of the manufacturer, the product name, stand number, item number, material composition, and specific fabric information, weight, table number, and position.
In this way, each buyer can create a shopping list or a personal fabrics library, the organisers have said.
Owing to demand, the organisers have opened a fourth hall to provide approximately 20% more space in November. The number of exhibitors has grown by 6%.
Well-known companies like Schoeller Textiles, Eurojersey, YKK, Advansa, PrimaLoft, Thermore, Pertex, Pontetorto, Maxland, IBQ, ACG and EA Shinn will be there. In addition, the trade fair is proud to welcome several new exhibitors including Chang Ho, Sunny Special Dyeing, and Trueway (all Taiwan), and M.AR.C, Fait Plast, and Macpi from Italy, Optimer Brands from the US, and Amaterrace from Japan.
Supporting events will once more include a lecture series, with fabrics, trends, technologies and sustainability as the lead topics. And the supporting virtual trade fair, 365 PERFORMANCE DAYS (www.365performancedays.eu) will play its part. The website includes some new features. No registration is required (free of charge) to immediately start visiting some of the stands and access the search function. There is also a link to industry news to help visitors to the real exhibition prepare for the event and to stay informed afterwards and all year round.
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