Outdoor Retailer confirms shift in show dates
07/11/2012
Under the new structure, shows will run from Wednesday to Saturday, preceded by the demo event one day before.
Winter Market 2013 dates have been announced and housing is open for the upcoming January event. Hotel contracts for Summer Market 2013 until 2014 are being reworked, and as a result, reservation details for show housing are not yet available.
“The change in day pattern for the show is in response to feedback and data showing a growing preference for midweek travel and trade show business,” said show director Kenji Haroutunian. “We’re using this opportunity to better serve our core specialty retail audience, in addition to ensuring crucial exhibitor personnel needs are met in the tight downtown Salt Lake area.”
Summer Market 2013 housing will open in late November.