Crocs reports progress in sustainability and promises more
29/11/2012
The report was developed using the Global Reporting Initiative (GRI) G3 reporting framework, the reporting guidelines now used by more than 3,000 organisations worldwide to provide a common standard for producing reports of this kind.
“Acting as a responsible steward for the health and wellbeing has always been a priority at Crocs,” said Scott Crutchfield, the brand’s chief operating officer. “With the release of our first sustainability report, we’re proud to be able to further define our approach to sustainability, share our progress to-date and establish baseline metrics against which our future progress can be measured.”
In the report, the company says it has helped improve working conditions across its network of factories in the past year by strengthening training for factories and suppliers on its supplier code of conduct, which it first launched in 2009, with a particular focus on enforcing “appropriate age restrictions for workers”. It has appointed leaders at all company-owned factories and key suppliers to conduct audits ensuring compliance with the code of conduct and all relevant local statutes.
Other achievements include using an average of 5% recycled material (recycled from its own construction processes) in every shoe, and a reduction in its packaging which has saved reused CrosliteTM material, left over as scraps from the manufacturing process, in every CrocsTM shoe
Reduced packaging to save almost 300,000 kilos of waste from going into landfill.
Also in the report is a reference to the Crocs Cares social responsibility platform, which has led to the brand giving away more than 3 million pairs of its shoes to families in need around the world since 2007.
Crocs has given factory management teams the goal of meeting at least 90% of the requisites of the code of conduct by the end of 2013. It will also extend its compliance programme to its most important vendors by 2016.