Former New Balance executive to build sports bus - sportstextiles: Lea SportsTextiles

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Former New Balance executive to build sports business for X-Static

06/03/2013
Bacterial management solutions provider Noble Biomaterials, the company behind X-Static silver fibre technology, has appointed Sean Kelly as marketing director of its advanced materials division.

The company said Mr Kelly would be responsible for building the X-Static brand in a range of markets, including sports apparel.

He was formerly with the New Balance organisation, where he led the US soccer division as the sales and marketing manager of the Warrior and Brine brands.



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