Outdoor Retailer changes priorities in housing strategy

12/03/2013
US-based trade show Outdoor Retailer is introducing a new process and timeline for booking hotel rooms through the show's housing block, which will now give priority to retailers, reps and exhibitors.

In the coming weeks, those who booked within Outdoor Retailer's official housing block for Summer Market 2012 will receive an email hotel confirmation from housing agency Travel Planners with instructions on how to add a credit card guarantee, provide names for each room and submit change requests. These confirmations will be sent in two phases. Any room addition requests will be added to a wait list and considered based on hotel availability.

"The changes we are putting in place will benefit all stakeholders in the outdoor industry that attend Summer Market, particularly retail buyers," said Outdoor Retailer show director Kenji Haroutunian."The vast majority of qualified show attendees from Summer Market 2012 will get the same hotel reservation they had last year. Additionally, the new housing and transportation options we have secured will offer more choices for show goers."