Stormberg to open second Swedish store
24/04/2013
Founded in 1998, Stormberg clothing is on sale in 200 sports stores across Norway, but it was only in October 2012 that it opened its first store in Sweden, in the Emporia mall in Malmö. Not it is preparing to open a second Swedish store, in the Mirum mall in Norrköping at the end of May.
On announcing the development, Stormberg’s market director, Line Skaane, said the company views the Swedish market as “highly interesting” because Sweden shares “many of the core values and attitudes that exist in Norway”, a similar climate and a similar love for the outdoors.
Share this story:
