Columbia appoints vice-president of retail
30/04/2013
He will be responsible for the company’s bricks-and-mortar retail and ecommerce operations in the US, Europe and Canada.
Since 2009 Mr Cox has been global retail senior vice-president with MEXX, based in the Netherlands, where he led a turnaround of the company’s 300 locations in 15 countries. From 2007 to 2009 he was chief retail officer for luggage company Samsonite, based in London, where he looked after 350 owned retail stores and 700 franchised stores in 40 countries. From 2000 to 2006 he was vice-president of Tommy Hilfiger’s European retail division.
Mr Boyle said: “With a proven ability to strategise and execute innovative brand-enhancing retail platforms, we look forward to Shawn helping us bring our unique brand and technology stories alive for consumers around the world.”
In addition to the Columbia brand, the company also owns Mountain Hardwear, Sorel, Montrail and OutDry.
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