Omaha firm buys Bobby Jones golf brand

20/05/2013
Omaha-based Waitt Company, an investment company with ownership of a number of sports brands, has announced the acquisition of the Bobby Jones golf brand from New York company W-Diamond Group.

“Bobby Jones was one of the greatest golfers in the history of the sport and his name has always been associated with grace and dignity,” Waitt said at the time of the announcement. “The Bobby Jones brand of apparel and golf equipment represents quality, class and luxury.”

It will operate the Bobby Jones business under a newly formed affiliate, Jones Global Sports, and will assume all global operations. Doug Williams, owner of W-Diamond Group, will join the board of Jones Global Sports and the current president of Bobby Jones, Andy Bell, will also transfer to the new owner and become chief executive of Jones Global Sports.