Miroglio hires former Nike director
17/06/2013
Mr Bora leaves sportswear giant Nike where he worked for the past seven years, most recently as brand merchandising director of Nike Europe, based in the Netherlands. Mr Bora also worked at the Fornari Group, where he was general manager of apparel, and CEO of Scandinavia and the UK.
He will take over from Dino Icardi who will continue to work with the group until the end of the year to ensure a smooth handover.
The company says Mr Bora's arrival fits with the strategy of developing the fast fashion brands – Motivi, Oltre and Fiorella Rubino – and is confirmation of the interest that Miroglio’s new direction has attracted on the European professional market.
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