Former college swimmers bring new swimwear brand to market
24/07/2013
Ms Ghanbari and Ms Babicz have been working on the brand since graduation three years ago and have focused on trying to create a more feminine look for athletic swimwear. Their first product, a training bikini, includes “all of the features we wished our suits had while we were swimming”, according to Sheeva Ghanbari.
She added that she and her partner have set themselves the mission of creating “the most flattering and functional training suits to empower female athletes be their best”. Their belief is that their ideas can improve athletes’ confidence and, in turn, help them perform at the highest possible level in and out of the water.
Share this story:
