Sports Direct sales surge 18%

13/09/2013
Sports Direct, one of the largest sportswear retailers in the UK, has reported sales for the 13 weeks ending 28 July rose 18.2% to £613.3 million and profit increased 23.2% to £260.1 million.

Sales and gross profit of Sports Eybl & Sports Experts, which was acquired on 26 June 2013, are excluded from these figures.

During the period, UK Sports Retail has opened 13 and closed three stores, three of which were relocations, and European Sports Retail opened three stores - one in Spain and two in Poland.

Dave Forsey, CEO Sports Direct, said, “The group has experienced a strong start to the year with trading ahead of management’s expectations. This performance is in part attributable to the historic investment in gross margin; the on-going investment in product range and availability; and continued optimisation of our online and in-store product offer.”