Asics to kit out Australian Rugby stars
03/10/2013
Australian Rugby Union chief executive officer Bill Pulver described the partnership as a great vote of confidence in Australian Rugby and said it will offer an excellent opportunity for players to access high-performance apparel and footwear.
The new agreement extends Asics’ existing partnership with Australian Rugby as the official footwear supplier of the Qantas Wallabies and Australian Rugby teams in 2013. Under the new partnership, all Australian Rugby teams, including the Qantas Wallabies and the Qantas Men’s and Women’s Sevens, will wear Asics apparel and footwear, with the Asics logo appearing on jerseys.
Managing director of Asics Oceania, Allan Russell, said: “Rugby is a proudly celebrated sport in Australia and Asics is pleased to have established a major partnership with Australian Rugby Union, an organisation with a rich sporting heritage.
“This joint venture will enable Asics to showcase our leadership in the innovation and design of sporting footwear and apparel, to enhance team performance.
“Asics not only applauds elite success but also believes in applauding participation in sport at all levels, so we’re looking forward to supporting all of ARU’s programmes, from the grassroots through to the Wallabies.”
In addition to its partnership with Australian Rugby, Asics has a number of rugby ambassadors, including Qantas Wallabies James Horwill, Israel Folau and Stephen Moore.
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