Asics supports prostate cancer awareness with new line
Asics America has expanded its Accelerate Hope Collection after joining forces with the Prostate Cancer Foundation.
The new Prostate Cancer Collection includes the brand’s next-generation GT-2000 2 BR performance running footwear for men and women in a bold, bright blue with a blue ribbon at the heel.
"After launching our paediatric and breast cancer collections this September and October, we're honoured to expand our Accelerate Hope platform to help save the lives of men all over the country through our partnership with the Prostate Cancer Foundation," commented Shannon Scott, director of marketing at Asics America.
"As we are in our second year supporting breast cancer awareness and also recently expanded to support children's cancer, our partnership with the prestigious Prostate Cancer Foundation was the logical next step in our journey to help battle cancer for men, women and children everywhere."
Prostate cancer is the most common cancer in American men, with one in six diagnosed with the disease during their lifetimes.
