Zumiez to try its luck in Europe - sportstextiles: Lea SportsTextiles

News

Zumiez to try its luck in Europe

14/03/2016
US-based sportswear retailer Zumiez is expanding in Europe as it works to counter declines in its domestic market.

CEO Rick Brooks described the retail environment in North America as challenging. “While we are pleased that our fourth quarter operating results came in ahead of our initial expectations, we are disappointed with our recent performance, particularly the decline in comparable store sales. In addition to our continued efforts to improve our merchandise assortments, we are taking actions to better position our Company for sustained, profitable growth, including implementing a new fully integrated point-of-sale system and optimising our supply chain.

“At the same time, we are investing in expanding our European business where sales momentum is strong and our footprint is underpenetrated."

Sales for fiscal 2015 decreased 0.9% to $804.2 million.

As of February 27, 2016, the company operated 657 stores: 592 in the US, 42 in Canada and 23 in Europe.

Related stories:

Zumiez reports record year as sales surge 20% 15/03/2013
Zumiez plans 50 new stores as Q2 sales rise 20% 04/09/2012
Zumiez to acquire Blue Tomato 20/06/2012
Zumiez Q2 sales up 15% 01/09/2011

Sportstextiles.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.