Lingerie brand launches sporty collection - sportstextiles: Lea SportsTextiles

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Lingerie brand launches sporty collection

29/11/2017
Lingerie brand launches sporty collection
French Lingerie brand Maison Lejaby has launched its first ‘sports-luxe’ collection.

On launching the new collection, called Nufit, Lejaby said its aim was to bring to market something “young, sporty and seriously sexy”.

Nufit is a hybrid collection that seeks to link “lingerie to fitness, modernity to timeless elegance, technical skills to simplicity, and fashion details to discretion”, the company explained.



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