Keen handbags give a third life to fabric waste
20/04/2018
The material used in the Keen Harvest Collection comes from coffee sacks used by Portland-based Nossa Familia Coffee. The threads used in these sacks come from pre-consumer waste and post-consumer second-hand clothing waste in Guatemala. It is collected by The New Denim Project, which takes this fabric waste and upcycles it into fabric for use in home textiles, apparel, bags, and packaging, including coffee sacks.
As such, Keen is giving this material a third life when it uses it in one of the five handbags in the Harvest Collection.
“We built the Keen Harvest Collection on the simple premise of ‘Repurposed for a Purpose,’” explained Brian Anthony, Keen’s senior business unit manager for softgoods and accessories. “Keen frequently looks beyond the typical footwear supply chain, where you build products from virgin materials, to see what else is out there.”
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