New CEO takes the reins at Odlo

19/07/2018
Outdoor brand Odlo has promoted deputy general manager and chief operations officer Knut Are Høgberg to the position of CEO. He has been at the company since 2015.

He replaces Christophe Bézu, who is leaving his position as chief executive after three years. He will remain a board member of the brand’s holding company, Odlo Sports Holding. 

Odlo paid tribute to Mr Bézu for guiding it through a transitionary period and for returning it to growth.

His replacement, Mr Høgberg, joined Odlo after two years as chief operating officer and global retail director of Helly Hansen.