Socks that last a lifetime

02/08/2018
Outdoor sock brand Thorlo has announced that it is to change the wording of its returns policy. From September 1, the North Carolina-based sock brand’s packaging will make it clear that it expects its products to last for life and that, if they don’t, customers can ask for a refund or replacement at any time.

On making the announcement, the company said that its policy has not changed, but that it has changed the way it describes that policy for the sake of clarity. It said that it has always replaced any product at any time for any consumer unhappy with the products, telling people: “Your feet will feel better, or your money back.”

Its new wording will state explicitly: “Guaranteed for your lifetime.”

Thorlo makes a variety of padded socks for outdoor activity and is also a provider of preventative foot health products. It makes all its socks in the US.