Mitchell & Ness unveils new NFL deal ahead of Wembley games
08/10/2018
The NFL licence agreement runs for two years across Europe and includes rights to a wide range of “retired player identified apparel”, which means there will be collections that feature the names of NFL legends who are no longer playing.
On announcing the new partnership, the company’s general manager for Europe, Mike East, said Mitchell & Ness was looking forward to unveiling some of the new products at three NFL matches that will take place at Wembley Stadium in London in the course of October. It will have more than 50 styles on sale at ‘Tailgate’ events at the three games.
The Seattle Seahawks will play the Oakland Raiders at Wembley on October 14, followed by games between the Tennessee Titans and the Los Angeles Chargers on October 21, and between the Philadelphia Eagles and the Jacksonville Jaguars on October 28.