Caleres snaps up comfort footwear specialist
22/10/2018
“The acquisition of Vionic is another fantastic opportunity to add a growing brand – with strong consumer loyalty and a solid cultural fit – to our brand portfolio,” said Diane Sullivan, CEO, president and chairman of Caleres.
She described Vionic as “a disruptive addition to the industry” and said the brand’s team had managed to successfully blend its proprietary technology with comfort and style.
Vionic’s trailing 12-month sales are approximately $180 million, according to Caleres, which reflects annual growth of more than 20% over the past six years. A quarter of its sales come from ecommerce, while international sales make up around 8% of total sales.
“At Vionic, we challenge ourselves every day to reimagine style and science, in order to bring joy to people’s lives – starting with their feet – and we’re delighted to be joining a company with a similar purpose,” said Chris Gallagher, co-founder and CEO of Vionic Group.
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