Partnership between Lafuma and French hiking association

19/11/2019
Outdoor brand Lafuma has announced an official partnership with France’s national hiking association, the Fédération Française de Randonnée.

The association has been in existence for 70 years and represents 3,500 clubs with a total of 250,00 members. Its hiking network runs for 180,000 kilometres across all parts of France.

Lafuma said of the partnership that it is a logical tie-up between “two of France’s longest-standing outdoor players”. The brand has put together a complete range of products linked to the Fédération Française de Randonnée, including fleece tops, jackets and backpacks.