Smart insole lets real-life footballers rack up - sportstextiles: Lea SportsTextiles

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Smart insole lets real-life footballers rack up online points

16/03/2020
Adidas has joined up with Jacquard by Google and EA Sports FIFA Mobile on a smart insole that recognises actual real-life physical movements, which are captured and made part of mobile gaming. 

When placed within any adidas footwear powered by a Jacquard Tag, the smart insole (called adidas GMR) uses machine-learning algorithms to recognise the physical movements footballers make on pitch, including measuring kicks, shot power, distance and speed.

Jacquard is a digital technology platform created for smart apparel, footwear and other everyday essentials, allowing partner brands to integrate connectivity and digital experiences directly into their products.

Connected to FIFA  Mobile, players complete real-world challenges and hit milestones, which unlock in-game rewards and ranking in global leaderboards. The more a user plays in the real world, the better their mobile team becomes. 

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