Album of Polartec anniversary images goes live
Performance fabric developer Polartec has published a collection of images that outdoor enthusiasts have been sending it throughout the year.
As part of its celebration of the thirtieth anniversary of the launch of the Polartec brand, the company asked people to submit photographs of themselves, their friends and family members wearing Polartec-made garments on their outdoor adventures.
An album of the images people sent in response is now available to view on Instagram.
Polartec president, Steve Layton, said the album recounts the brand’s 30-year history effectively, a story, he said, that was “one of transformation from a traditional mill into a performance textile innovator”.