Sneakers take lion’s share of shoe purchases for children in France

26/08/2022

Ahead of the start of the new school year, French footwear industry body the Fédération Française de la Chaussure (FFC) has revealed the results of a recent survey that shows sports shoes are French children’s favourite.

Parents’ responses to the survey showed that 56% of the shoes they buy for their children are sneakers, FFC said.

The survey also found that 53% of parents think brand loyalty matters when buying shoes for their children.

Another detail to emerge was that one-third of respondents said previous footwear purchases for their children included second-hand shoes.