Messe Frankfurt says it is back on course for growth
Exhibition organiser Messe Frankfurt has said it is “back on course for growth” after the easing of covid-19 restrictions in most parts of the world have made in-person events possible again.
In the course of 2022, approximately 52,000 exhibitors and 3.3 million visitors attended Messe Frankfurt events and the group expects sales figures for the year to be in the region of €450 million, compared to €154 million in 2021.
In future, it said it wants to base its strategy on new trade fair concepts, digitalisation and sustainability.
Messe Frankfurt chief executive, Wolfgang Marzin, said on presenting the group’s preliminary figures: “Face-to-face interaction, our core business, is needed and is in great demand. The importance of this for the sectors we serve can be seen from the sheer number of events, the consistently high level of customer satisfaction and the clear international component.”
