Apparel technology gives Puma its softest collection yet

17/06/2024

Sports brand Puma has launched a new collection of training gear, calling it its softest collection yet.

It has applied the name Cloudspun to the new line of training apparel. Cloudspun has been a Puma apparel technology since 2020, when the brand first used it in its golf category.

Now it is using it in the five pieces that make up the new training apparel collection using a “custom-milled performance polyester-spandex blend” fabric. A proprietary brushing process enhances the fabric’s softness.