Former chief executive of Ecoalf and of North Sails Apparel, Marisa Selfa, has launched a new venture aimed at corporate apparel.

Her new idea is Impact Tailors, which will aim to replace “disposable basics” with “sustainable, design-led solutions”. She said that what employees wear reflect what companies stand for. 

London-based Impact Tailors will specialise in garments that are designed for durability, innovation and circularity using materials such as organic cotton, algae-based textiles, recycled fibres, fruit- and ocean-based fabrics.

“Uniforms and merchandising are one of the most visible, yet overlooked opportunities for immediate action,” Marisa Selfa said. 

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