Q1 decline in US business expected, Columbia says
Outdoor apparel and footwear group Columbia Sports has reported revenues of $779 million for the first quarter of 2026, flat compared to the same quarter last year.
Sales in the US market reached $422.4 million for the quarter, down by more than 10% year on year. Results in other markets were positive, with increases of 5% in Latin Americas and Asia, of 35% in Europe, and of 7% in Canada.
In terms of brand contribution, the Columbia brand brought in $690.1 million, an increase of 1%. But footwear brand Sorel saw sales slip to $37.1 million, 12% on the same quarter in 2025. At prAna, revenues reached $26.7 million, a fall of 5%, while revenues at Mountain Hardwear were flat at $25 million.
Across all brands, sales of apparel, equipment and accessories brought in $623 million, down by 1%, while footwear as a category increased by 4% to $155.9 million.
Chief executive, Tim Boyle, said the group had expected a decline in its US business owing to a lower wholesale order book for spring 2026, as well as to measures it put in place last year to reduce supply of winter-season products “as a precautionary measure” in response to US tariff announcements.
He added: “The operating environment remains highly dynamic, with the conflict in the Middle East creating additional uncertainty for our business since last quarter. In this environment, we are fortunate to have a highly experienced leadership team, a resilient and flexible global supply chain, and a fortress balance sheet as key competitive advantages.”
He said he was encouraged by “signs of growing momentum in the US”, which should lead to a return to growth in wholesale orders in the second half of the year.
