Palermo and Lotto extend sponsorship agreement
US Città di Palermo and Lotto Sport Italia S.p.A. have signed an extension to the technical sponsorship agreement stipulated five years ago. The black and pink football club and the Italian sports company will continue their association until 30 June 2010.
Lotto will stay on as “Technical Sponsor and Official Supplier” for the Palermo football club, exclusively supplying the sports wear and accessories to be used in matches, training and representative events. This applies to the youth teams too who will also wear Lotto football boots.
Andrea Tomat, President and CEO of Lotto Sport Italia said: “We are indeed glad to pursue this all-Italian alliance with a team which we feel akin to our brand in terms of their level of passion, enthusiasm and ‘Italianess’ that we also share in our company. This renewed contract, over such an extended period, means that the relationship of reciprocal trust remains steadfast.”