UK lifestyle equipment suppliers, AMG Group, embarked on a highly successful nationwide series of retailer roadshows throughout the summer to launch the Vango, Lichfield, Force Ten, Teva and Trezeta 2006 collections. At each venue AMG presented the new ranges of rucsacs and sleeping bags and accessories as well as the latest collection of Teva and Trezeta footwear to retailers for the first time.
The seven Territory Managers taking part in the roadshow were delighted with the numbers of retailers attending the various events and were encouraged with the response to the Spring/Summer 2006 collections across all brands.
AMG is planning to run a similar Retailer Roadshow in Summer 2007.