Mitsui acquires Pertex
16/09/2005
Following some weeks of speculation Mitsui & Co. Ltd has announced that it has acquired the Pertex brand. Included in this are all rights to the brand names, intellectual property, know-how and some key machinery formerly owned by Perseverance Mills Ltd.
Speaking from his office in Osaka, Japan, Mr Tetsuo Nonomura, director and general Manager – Textile Division, stated, Mitsui is committed to the research and development of innovative textile technology for which Pertex has gained a worldwide reputation with products such as Pertex Quantum, Pertex Equilibrium and the Backpacker Magazine award winning Endurance technology.”
Mr Nonomura went on to say, the transfer of Pertex technology to our factories inJapan
Mitsui have retained the services of Pertex brand founder Steve Laycock with responsibility for marketing and new product direction.
Speaking from his office in Osaka, Japan, Mr Tetsuo Nonomura, director and general Manager – Textile Division, stated, Mitsui is committed to the research and development of innovative textile technology for which Pertex has gained a worldwide reputation with products such as Pertex Quantum, Pertex Equilibrium and the Backpacker Magazine award winning Endurance technology.”
Mr Nonomura went on to say, the transfer of Pertex technology to our factories in
Mitsui have retained the services of Pertex brand founder Steve Laycock with responsibility for marketing and new product direction.
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