In their new roles, Mr Chaden will concentrate on preparing the enterprise to be spun off as an independent, publicly traded company which will be known as Hanesbrands Inc., including recruiting a board of directors to govern the company. Mr Noll will focus on managing the global business.

Mr Chaden currently serves as executive vice president of Sara Lee Corporation and chief executive officer of Sara Lee Branded Apparel and Mr Noll is senior vice president of Sara Lee Corporation and president and chief operating officer of Sara Lee Branded Apparel.