Craghoppers launches new rejuvenated brand
Having spent 40 years creating performance travel wear, adventure clothing and kit company Craghoppers has introduced new creative developments to the brand. These will be showcased at the launch of its spring/summer 2007 collection which will take place at this year’s Outdoor Preview held in
Craghoppers has introduced new hi-tech developments to key designs in the range, including the ‘Kiwi’ walking trouser and the mosquito repellent ‘Nosquito Lite’ range.
A new lightweight travel collection has been also designed to provide comfort and performance and includes lighter and more versatile clothing with advances in the base layer and soft shell designs. Epic water resistant cotton is a key addition to the new collection, providing improved handle and feel in cargo trousers and shirts. Epic cotton is filled with silicone so that liquid rolls off.
The company will also celebrate the sale of the millionth pair of Kiwi trousers at Outdoor Preview.