Intimate apparel company Maidenform Brands, Inc. has unveiled a new Lite collection for autumn 2006.

The two new bras are said to weigh approximately 20%-30% less than the average bra as they are made from technologically advanced materials that offer a lighter weight fabric.

The bras feature a two-way stretch foam which is thinner than traditional foams and is designed to mould to the wearer’s body. The cup and wing sections are made of lightweight microfibre which helps the bra to sit properly under clothes. New technology allows information to be printed directly onto the bra behind the hook and eye so that no labels are required.