Polo Ralph Lauren to form new group - sportstextiles: Lea SportsTextiles

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Polo Ralph Lauren to form new group

09/01/2007

Polo Ralph Lauren Corporation is creating a new group named Global Brand Concepts (GBC), which will develop new lifestyle brands for specialty and department stores.

GBC will work in partnership with stores looking for individuality and niche opportunities in the marketplace, providing design, operations, marketing, merchandising and advertising expertise.


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