Lotto's retail expansion continues

14/09/2007

Lotto Sport Italia has opened its thirty-fifth store in Treviso, in the Veneto region. The sports brand says it feels a strong attachment to the Veneto.

Set out on a single floor, the 370 square-metre outlet is on one of Treviso’s busiest traffic arteries. Initial stock consists of Lotto’s autumn-winter collections for men, women and children.

The new store is part of what Lotto has called “an intense retail plan” that will continue until the end of this year. Lotto stores have also opened in Ukraine, Romania and Russia and, in the Far East, in Korea, China and Hong Kong.