German, Italian, Polish and Russian clothing markets examined
New studies looking at the clothing and footwear markets in four European countries are now available from Dublin-based research firm Research and Markets. Entitled 'Clothing and Footwear in Germany', 'Clothing and Footwear in Italy', 'Clothing and footwear in Poland 2007' and 'Clothing and Footwear Market in Russia 2008 - Luxury Market Insights and Development Forecasts 2008-2010', these studies review the progress of the apparel and shoe sectors in the four nations.
The German report provides the latest retail sales data (2001-2006) and identifies influential companies and brands. In addition to documenting major economic shifts during the five-year period, it also offers forecasts to 2011 predicting ways in which the market is likely to change. It covers knitwear, outerwear, socks, stockings and tights, underwear, nightwear and footwear.
The Italian study also provides retail sales data for the 2001-2006 period and offers historical and forecasting data. It identifies ways in which the market has changed and reveals where growth has taken place. Branding is extremely important in the Italian clothing industry, although there has been a shift toward more value-for-money options. Companies mentioned in the report include Valleverde SpA, Valentino SpA, Geox SpA, Benetton Group SpA and Calzedonia SpA.
Meanwhile, the study focused on Poland looks at the various retail networks operating the country and offers insight into distribution and trends. It also examines buying habits and seasonal fluctuations. Companies mentioned include Agencja J.A.R., Inditex, Semax and Vistula & Wolczanka.
Consumer spending is looking up in Russia, according to the fourth report, giving hope to the high-end fashion segment. It gives a special analysis of the luxury market as well as profiles of significant brands. Forecasts of sales and market developments up to 2010 are also included. At present, trade is largely concentrated in the Moscow and St. Petersburg areas, although it is now beginning to spread across the regions.
According to the report, the Russian clothing, footwear and accessories market was worth €40.7 billion ($60.6 billion). "The Russian clothing, footwear and accessories market (CFA) is undergoing dramatic changes. While Russian operators are growing strong and further foreign brands are entering the country, competition is rising and people are becoming more and more demanding," says head retail analyst, Malgorzata Machnicka.
