Under Armour makes its soccer debut
US sports apparel manufacturer Under Armour is to be official kit supplier for German football club Hannover 96 from the 2008/2009 season through the 2010/11 season.
The agreement includes all technical apparel and accessories for match days and training as well as advertising assets in the Hannover AWD Arena.
"We are pleased that Under Armour has signed its first Bundesliga football kit suppliers' contract with Hannover 96," said CEO of Hannover 96 GmbH & Co. KGaA, Martin Kind.
The new Hannover kit will be the company's first kit for a professional football team and will be available at the Hannover 96 arena shop as well as at sports retailers across Germany. It has been creating moisture-wicking performance apparel for athletes in the US since 1996 and has been marketing its products in Germany since 2006.
