US-based sports apparel and footwear manufacturer Under Armour Inc. has been named the primary corporate sponsor and athletic product supplier of the Intercollegiate Women's Lacrosse Coaches Association Inc (IWLCA).
The two organisations have signed a five-year partnership and will work together both on and off the field.

Under Armour will be official title sponsor of IWLCA Champions Cup, North-South Game, Capital Cup, the IWLCA's National Coaches' Poll and the Annual Coaches Meeting and Clinic.

Under Armour was founded in 1996 as a t-shirt producer and now makes a range of performance apparel and equipment to help keep athletes cool, dry and light during their chosen activity or sport. Its 2007 net revenues rose 40.8% to $606.6 million compared with $430.7 million in 2006, driven by growth of more than 50% in its footwear sales.