Nike partners with The Finish Line
08/05/2008
The store will be divided into three sections: running, sport style and training. It will offer the complete Nike+ package including the plus-enabled footwear, Nike+ Sport Kit, and Apple iPod Nanos.
It will also features a range of Nike performance and sports culture footwear incorporating the colours of local high schools in the Greater Phoenix area. Shoppers will also see the same colors in the Nike Pro apparel collection, enabling them to customise the apparel with their own high school sport, name and number.
"This new store will serve young athletes who have a passion for running and training," said Nike brand president, Charlie Denson. "We're partnering with Finish Line to offer a higher level of service, a deeper connection to the local running community and a strengthened product assortment."Share this story:
