Puma names new Hussein Chalayan CEO
20/05/2008
Giorgio Belloli has been appointed chief executive officer at London-based fashion firm Hussein Chalayan, a subsidiary of German sportswear firm Puma.
In this newly created position, Mr Belloli will be responsible for securing short- and long-term growth, profitability and desirability of the fashion brand.Originally from Italy, he has vast experience in the fashion industry having worked for labels including Donna Karan, Giorgio Armani, Helmut Lang and Prada.
His most recent post was worldwide marketing director at Prada in Milan, where he was in charge of driving the Prada sports collection Prada Linea Rossa and Prada Denim Project.