Plastics pollution pledge from Planet Protect

04/07/2008

Apparel company Planet Protect Sportswear has created a plastic pollution pledge with the help of ocean advocacy group Oceana in an effort to raise awareness about the emerging threat of plastic in the ocean and to prevent further damage. Plastic pollution is a serious hazard to thousands of marine animals, marine eco-systems and human health. The pledge is designed to encourage consumers to use less plastic, be responsible with the plastic they use and work toward better recycling of plastic products after use.

During a recent trip to the Hawaiian Islands, Planet Protect founder, Jim Beriault, came face-to-face with the plastic pollution crisis, seeing tremendous amounts of rubbish invading the local reefs. Mr Beriault visited with Oceana in Washington DC in April 2008, at which point Oceana decided to create the pledge.

"I've spent my life around oceans and water and feel strongly about protecting our future, and I see plastic pollution as a serious threat," said Mr Beriault. "I encourage all communities and individuals to make a conscience decision to use less plastic, get involved in beach clean-ups and recycle as much as possible - we are trashing our planet and we are all responsible to fix the problem," he said.

Established in 2006, Planet Protect Sportswear was created to offer great summer wear to consumers looking for clothing made from sustainable products and/or responsible companies, and offers year-around beach and leisure wear sales opportunities If you are looking for great organic cotton shorts, hemp skirts and fashionable tops, Planet Protect Sportswear is a great option. Planet Protect is most proud of their T-shirt series - such as the Ocean Swirls Series: featuring interpretive art representing water, or the Elements of Life Series: highlighting Earth, Air and Water symbols or the Sea Life Series - where endangered or beloved animals are featured on the T-shirts.

Planet Protect customers can designate 10% of their purchase price to Oceana with whom the firm has an ongoing fundraising partnership with Oceana which began in 2007.