Golf Town debuts adidas by Stella McCartney
04/07/2008
The collection is geared specifically toward the growing number of active, modern women taking up the game who want to look, feel and play at their best. The first Stella McCartney golf range is designed to offer both performance and style. Key pieces of the new collection include the Rib Polo and Smock Top, Woven Short and lightweight Crop Jacket.
“Canadian women are turning to the game with increasing frequency in the business arena and as a leisure activity,” said Alex Yandryk, Golf Town's vice president, divisional merchandise manager - Softlines. “The Stella McCartney line is focused on leading-edge performance and style while remaining connected to the game's heritage. It's ideal for customers seeking luxurious, statement-making apparel they can wear on the course.”
According to the Royal Canadian Golf Association, participation rates among female golfers have steadily increased since 2001, particularly in Quebec, where women account for more than one in four golfers (27%).
Golf Town offers a wide selection of clubs, bags, balls, apparel, footwear and accessories. Featured brands include: Callaway Golf, Dunning, FootJoy, Greg Norman, Hugo Boss, Lija, Mizuno, Nike Golf and TaylorMade adidas Golf.