New RFID project at Nine West
11/08/2008
Jones Apparel Group has announced a new programme to evaluate radio frequency identification (RFID) technology in select Nine West retail locations.
The goal of this pilot program will be to study the benefits that item-level RFID provides in the areas of enhanced productivity, customer service and inventory accuracy.
“We are always looking for new ways to raise the bar and deliver outstanding customer service,” said Sergio Prosperino, senior vicepresident, for store operations at Nine West. “We are intrigued by the prospect of enhanced inventory visibility, and we think this can be of real value to our customers and store associates.”
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